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Finding the right LinkedIn influencers takes more than a search bar. This guide compares six real methods brands use to discover B2B creators — from manual LinkedIn search and Google X-ray queries to Clay workflows, Lemlist outreach, a custom Claude Cowork skill, and Favikon's purpose-built discovery engine — with a full side-by-side comparison of benefits and downsides for each.
Kyle Coleman, SVP of Marketing at Clari, is a top influencer in sales and marketing. Known for optimizing revenue teams and sharing actionable insights, Kyle’s expertise bridges gaps between sales and marketing to drive organizational success.
Rafael Kiso, a top digital marketing innovator, founded mLabs to revolutionize social media management. With 22+ years in the industry, an MBA, and a bestselling book, he empowers businesses with actionable insights and cutting-edge strategies for success in the digital era.
Andy Mewborn, a leading expert in B2B SaaS, empowers sales professionals with practical playbooks and frameworks to achieve significant growth. As the founder of Distribute.so, he provides actionable resources and innovative strategies, making him a trusted authority in sales and business development.
Shweta Kukreja is a renowned personal branding strategist, empowering entrepreneurs with innovative techniques to amplify their online presence and scale their businesses. With a background in corporate strategy and a proven track record in personal branding, she delivers transformative results through workshops, courses, and one-on-one coaching.
Amanda Graciano is a business strategist and innovation leader, serving as the Head of Corporate Relations at Fisher. She is also the creator of the acclaimed "Antes do Café" newsletter, where she shares insights on technology, innovation, and business strategy with over 24,000 subscribers.
Todd Kaplan, CMO of Pepsi and leader of PepsiCo's flagship brand is known for bold marketing campaigns. His work, including Pepsi’s Super Bowl ads, redefined brand storytelling. Now at Kraft Heinz, he continues to drive innovation in marketing.
Debonkar Roy is a seasoned content marketer and ghostwriter with over three years of experience, helping 70+ clients achieve significant brand growth. Known for his innovative strategies and expertise in market research, he has delivered over 70M+ views for clients, establishing himself as a trusted authority in digital marketing.
Maria Vitória is a renowned expert in creative writing and B2B marketing, known for her ability to craft impactful strategies that connect and convert. As the founder of A Estranhamente, she champions inclusivity, remote work culture, and leadership grounded in empathy, inspiring professionals and brands alike.
JuniorTV has established himself as a leading creator in the digital space, leveraging platforms like TikTok, YouTube, and Instagram to build a thriving community. Known for his unique mix of short-form content, ranging from humor to suspenseful storytelling, he has become a trusted voice in video entertainment.
Eddie® has carved out a unique space in the realm of fashion and social media, becoming a prominent voice in the digital landscape. With his creative content, distinctive style, and ability to connect with diverse audiences, Eddie captivates followers across social media platforms, making him a leader in the fashion influencer space.
Ethan Evans, a former Amazon VP, brings over 15 years of leadership experience, having led global teams and innovated products like Prime Video. Now a leadership coach, he empowers professionals with actionable strategies for career advancement, executive success, and high-performance habits.
Marcela Helena Jahjah combines her expertise in communication, branding, and storytelling to help professionals establish authority and clarity in their messaging. Recognized for her impactful strategies and unique insights, she empowers individuals and businesses to build authentic connections and drive meaningful growth.
Molemoff, a French mom and lifestyle influencer, captivates her audience by sharing her daily life, family experiences, and authentic moments across multiple platforms. With a growing presence on TikTok, YouTube, and Instagram, Molemoff has built a community of followers who resonate with her candid storytelling and engaging content.
Alteanne is a standout name in the world of ASMR content, earning a dedicated following across TikTok, YouTube, and Instagram. With her calming presence and relatable content, she has amassed millions of followers who resonate with her soothing videos.
Kyoshi Sad, a French content creator, has become a popular TikTok and YouTube personality, amassing millions of followers through comedic, music-driven, and lifestyle content. Known for their engaging videos and signature humor, Kyoshi continues to dominate the Rap & R&B niche while expanding their influence across platforms.
Guta Tolmasquim, founder of Purple Metrics, redefines branding measurement with her innovative approach. Active on LinkedIn and Instagram, she shares actionable insights, personal stories, and expert advice. Her content strategy positions her as a thought leader in branding and entrepreneurship, seamlessly blending expertise with authenticity to inspire and connect with her audience.
Fernanda Martín Méndez has emerged as a prominent figure in the digital storytelling space, captivating audiences with her engaging podcast, relatable TikTok content, and thought-provoking social media posts. With a unique ability to address relationships, personal growth, and self-love, she has established herself as a trusted voice for her followers.
Duxo is a content creator and streamer known for his diverse content, including gaming, memes, and reaction videos. Based in New York City, he leverages platforms like YouTube, Twitch, and X to engage with his fans through entertaining live streams and humorous posts.
Rahul Mathur, a dynamic founder and CEO, uses social media to share profound insights into finance, entrepreneurship, and the evolving startup ecosystem. His platforms reflect his commitment to empowering small businesses and demystifying complex investment concepts.
Veselin Jevrosimovic is a prominent leader in business strategy and motivation, known for his engaging social media presence that resonates with professionals in Serbia and beyond. As the President of Comtrade, he shares content on entrepreneurship, leadership, and personal growth across LinkedIn and X (formerly Twitter).
Pat Gelsinger, the CEO of Intel, has emerged as one of the most influential leaders in the tech industry. As a public figure, he combines corporate vision with personal values, creating a unique online persona that resonates with his audience.
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