TOP Influencer

The 25 biggest Social Media Influencers

Youtubers, bloggers, celebrities... they all have one thing in common: laaarge communities on social networks. But who dominates the world of influence today? Let's find out!

March 28, 2023

From pop stars and movie actors to pranksters behind the camera, these people are currently dominating social media. They've got millions of fans worldwide, and they give us a sneak peek into their lives with crazy cool content. If you're curious about who's calling the shots and commanding the most clout on social media, you should definitely read this article. You might recall the TOP30 Social Media Influencers list we dropped a few months back, and now we've got an updated version to share with you!

What Is A Social Media Influencer?

Unless you've been living in a cave, it's safe to say that you've probably heard of social media influencers by now. They're the trendsetters of the internet, regularly producing and sharing content that demonstrates their expertise, promotes a certain lifestyle, or simply motivates and inspires others. Whether they're focused on fashion, beauty, fitness, or anything in between, influencers use their creativity and charisma to inspire and entertain their audiences, making them a powerful force in the digital world.

In this age of digitization, it's no surprise that sports icons, singers, and movie stars wield significant influence on social media platforms, boasting sizable followings of loyal fans. So without further ado, the moment you've all been waiting for: the TOP20 list of the biggest social media influencers is finally here:

Top 20 Influencers

Cristiano Ronaldo - @cristiano

No doubt about it, the reigning champion on the pitch also reigns supreme on social media. With a staggering 500 million followers on Instagram, Cristiano Ronaldo rules the roost in the world of social media influence. But wait, there's more - he's not just all about soccer. The man makes a conscious effort to engage with his followers on a personal level, giving them a peek into his private life with snaps of his family and daily routine. That's what being an influencer is all about!

Selena Gomez - @selenagomez

From her Disney days to her current reign as the queen of music, acting, makeup, and social media, Selena Gomez has won over countless hearts. Her popularity only seems to grow with each passing day. It's no secret that Selena has a deep love for her fans, and she frequently shares personal and heartfelt content from various stages of her life - even during tough times. She's a true inspiration to her followers and a force to be reckoned with in the world of social media influence.

Justin Bieber - @justinbieber

We've been following him since his "Baby" days, and who would've guessed that this once bad boy would become such a social media powerhouse? Justin Bieber boasts a massive following on various social media platforms and has become a true icon in both the music and fashion industries. He's an inspiration to many and continues to dominate the world of social media influence.

Kylie Jenner - @kyliejenner

Introducing the one and only Kylie Jenner - makeup mogul, reality TV star, and social media sensation. With an Instagram following of nearly 400 million and a commanding presence on TikTok, she's become a major source of inspiration for many.

Dwayne J - @therock

Get ready to smell what The Rock is cooking! Dwayne Johnson is not only a Hollywood superstar and former WWE wrestler, but he's also a social media sensation with an immense following and massive engagement.

Leo Messi - @leomessi

Lionel Messi, one of the greatest football players of all time, isn't just ruling the field - he's also taking the social media world by storm with his massive following and dedicated fanbase.

Ariana Grande - @arianagrande

From her powerful vocals to her iconic fashion sense, Ariana Grande has become a force to be reckoned with - not just in music, but also on social media, where she's amassed an enormous following and a dedicated fan community.

Kim Kardashian - @kimkardashian

When it comes to social media influence, few can compete with the one and only Kim Kardashian. With her massive following and unparalleled online presence, Kim has established herself as a true queen of the digital world.

Taylor Swift - @taylorswift

With her incredible talent and relatable lyrics, Taylor Swift has won over millions of fans worldwide - and she's also making waves on social media, where she's built a strong following and a loyal community of Swifties.

Katy Perry - @katyperry

Katy Perry isn't just a pop superstar - she's also a social media sensation with an impressive following and a unique, colorful presence online.

Beyoncé - @beyonce

Queen Bey needs no introduction - her iconic music and powerful performances have made her a legend, and she's also making waves on social media with her massive following and engaging content.

Khloé Kardashian - @khloekardashian

With her fierce personality and strong social media presence, Khloé Kardashian has become a major influencer, inspiring her followers with her fitness journey, fashion sense, and empowering messages.

Jennifer Lopez - @jlo

From her jaw-dropping performances to her stunning fashion choices, Jennifer Lopez has captured the hearts of millions - both on stage and on social media, where she's built a strong following and a dedicated fanbase.

Kendall Jenner - @kendalljenner

With her striking looks and enviable lifestyle, Kendall Jenner has become a true influencer, captivating her followers with her fashion choices, beauty tips, and behind-the-scenes glimpses into her glamorous world.

Neymar - @neymarjr

As one of the world's top football players, Neymar is a true superstar - and his success on social media is just as impressive, with a huge following and engaging content that keeps his fans coming back for more.

Rihanna - @badgalriri

Rihanna is a global icon, known for her incredible music, fashion, and beauty ventures - and her success on social media is no exception, with millions of followers who look to her for inspiration and entertainment.

Virat Kohli - @virat.kohli

Virat Kohli is not just a cricket legend, but also a social media superstar with a massive following and a strong presence on platforms like Instagram and Twitter, where he shares his insights, experiences, and passions with fans around the world.

Nicki Minaj - @nickiminaj

Nicki Minaj is a rap queen and cultural icon, known for her groundbreaking music, fashion, and persona - and her massive success on social media only adds to her legacy, with millions of followers who look to her for inspiration, entertainment, and empowerment.

Miley Cyrus - @mileycyrus

Miley Cyrus is a true pop culture phenomenon, with a massive following on social media where she shares her bold and creative spirit with fans around the world. From her music to her activism, Miley's influence extends far beyond the digital realm, but her success on platforms like Instagram and TikTok has certainly played a role in her cultural impact.

Elle DeGeneres - @ellendegeneres

Ellen DeGeneres, the queen of daytime television, has also made a name for herself in the world of social media. With millions of followers on Twitter, Instagram, and other platforms, Ellen uses her witty humor and infectious personality to connect with fans around the globe.

Who has the most followers on TikTok?

Khabane Lame - @khaby.lame

Khabane Lame, known as the "Dancing Dentist" on social media, has taken the internet by storm with his hilarious and creative videos, garnering millions of followers on TikTok.

Charli D'Amelio - @charlidamelio

With a massive following of over 150 million on TikTok, Charli D'Amelio has become one of the most successful and influential young stars on social media.

Bella Poarch - @bellapoarch

Bella Poarch has taken the social media world by storm with her captivating content, boasting over 100 million followers on TikTok alone.

Addison Rae - @addisonre

With over 90 million followers on TikTok and a rapidly growing presence on other social media platforms, Addison Rae has quickly become one of the most influential and sought-after creators on the internet.

MrBeast - @mrbeast

MrBeast has become one of the biggest names in the world of online content creation, and an inspiration to many aspiring creators.

Why They’re Great

It's important to recognize that the true value of content creators goes beyond just their follower count. Of course, it's one thing to take into account, but there's so much more to consider. What really sets them apart is their social media presence - it's seriously on point. They've built strong bonds with their communities and are always keeping them in the loop with updates on what's going on in their careers, personal lives, and all that good stuff.

The thing is, these social media stars have serious influence for a reason - they're just really good at what they do. That's why they're so inspiring - their talent and hard work speak for themselves.

Use social media influencers to build your brand

Admittedly, not everyone can team up with major stars like adidas does, but don't sweat it - there's more to it than just follower count. Just like how partnering with mega-influencers has given a huge boost to big brands, there are plenty of smaller influencers out there who might be a better fit for your brand. Trust us, there's an influencer out there for every brand, you just need to find your gem!

Once you've locked down the perfect ambassadors for your brand, get ready for a total game-changer. By partnering with influencers, you can reach a wider audience, increase your brand awareness and drive boost your sales. So what are you waiting for?