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Top 10 Creators in Paris, France

The most influential creators & influencers in Paris, for Paris.

June 27, 2024
Justine Castany

In the vibrant and ever-stylish city of Paris, a select group of creators and influencers reign supreme, shaping trends and setting standards in the world's fashion capital. These influential Parisians are not just trendsetters; they are the heart and soul of the city's dynamic cultural and social scene. From chic fashion bloggers to innovative lifestyle gurus, their impact on Parisian life is profound and far-reaching.

Brands looking to make a mark in Paris can now hyper-target audiences at a hyper-local level, maximizing the effectiveness of their influencer marketing. Collaborating with these top Parisian influencers offers brands unparalleled access to a highly engaged and discerning audience. Whether through exclusive events, bespoke experiences, or authentic endorsements, these influencers provide a direct line to the heart of Parisian consumers.

In this article, we spotlight some of the most influential creators and influencers in Paris, who are making significant strides in fashion, lifestyle, and beyond. Their unique perspectives and dedicated following not only inform and inspire but also offer brands the opportunity to connect with the Parisian market in a meaningful way. Join us as we explore the world of these exceptional Parisians, whose creativity and influence continue to shape the essence of the City of Light.

But first, how does Favikon rank influencers?

Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

Click here to learn more about it.

Favikon influence score

Explore the Top 10 Luxury Influencers on Social Media:

1. Squeezie

YouTube Personality and Content Creator

Squeezie is a French content creator and YouTube personality. His YouTube channel has over 16 million subscribers, making him one of the most popular YouTubers in France. He is known for his comedic commentary on video games, reaction videos, and sketches. Squeezie is also a musician and has released several singles that have charted in France. He has won several awards, including the NRJ Music Award for Web Award of Honor in 2017. Squeezie is also a wax figure at Musée Grévin.


2. Inoxtag

YouTuber and Streamer

As a popular YouTuber and streamer with over 6 million subscribers, Inoxtag creates content focused on bioethics, biology, and the biosphere. He also streams on Twitch and is active on social media platforms such as Twitter, Instagram, and Reddit. Inoxtag has announced his desire to climb Mount Everest in 2024, and is working towards this goal by training and climbing more than 10 summits this year. He has received support from his fans, but also criticism due to the dangerous nature of such a challenge. In addition to his content creation, Inoxtag has also collaborated with several brands, and has a large following due to his energetic and engaging personality.


3. Hugo Travers

Current Affairs Commentator on Social Media

Hugo Décrypte provides concise and quick daily news updates across various social media platforms. Covering a range of topics from culture to sports, he aims to make information accessible and foster understanding. Through platforms like TikTok, YouTube, and Twitter, Hugo delivers verified news content in an engaging manner. Additionally, he hosts a weekly talk show on Twitch called Mashup. For business inquiries, email partnerships are available.


4. Cedric Grolet

Pastry Chef at Le Meurice

Cedric Grolet is a renowned pastry chef and artist known for his innovative and creative desserts. He currently works as the head pastry chef at Le Meurice, a luxurious palace hotel located in Paris. Grolet has won numerous awards and accolades for his work, including the title of World's Best Pastry Chef in 2018. He is also a respected author and has published several books on pastry and desserts, including "Fruits" and "Opéra". Grolet's unique creations often feature realistic and intricate designs that blur the line between food and art.


5. Michou

YouTuber and Influencer

Michou is a French YouTuber and social media influencer who shares his passions and daily life with his audience. Along with his YouTube channel, Michou has a strong presence on Instagram, Twitter, and Twitch where he engages with his followers and shares exclusive content. He is known for his positive and entertaining personality and has collaborated with other social media personalities and brands. Michou also frequently shares his love for music and sports with his followers. He has a large and dedicated fanbase and is recognized as one of the most popular influencers in France.


6. Lena Mahfouf

Content Creator and Author

Lena Mahfouf, also known as Lena Situations, is a French content creator and author. She is best known for her YouTube channel, where she shares various types of content, including vlogs, makeup tutorials, and lifestyle videos. Lena has also authored a book on personal development, which is available in both print and audio formats. She has collaborated with various brands, including Benefit Cosmetics, and has also appeared on Vogue's Vlogue, a series about the lives of young influencers. Lena is active on social media platforms like Instagram and TikTok, where she has millions of followers.


7. Jeremy Nadeau

Comedian, Actor, and Writer

Jeremy Nadeau is a French comedian, actor, and writer who gained popularity with his one-man show, "Beaucoup Trop." He has also acted in the TV series "Coeurs Noirs" and worked with his comedy troupe, 45. Jeremy is known for his humorous and relatable content, which often revolves around everyday situations and observations. In addition to his comedy career, he has also worked as a radio host and drone operator. He frequently shares updates about his performances and upcoming projects on his social media accounts.


8. McFly et Carlito

Popular French TikTok Creators

McFly et Carlito are popular French TikTok creators known for their comedic sketches and challenges. They have a wide range of content, including collaborations with other YouTubers and celebrities. Their videos often go viral, and they have a large and dedicated following on social media.


9. Caroline Receveur

Influencer and Entrepreneur

Caroline Receveur is a French influencer and entrepreneur with a large following on social media platforms. She is the founder of several companies, including Wandertea, a brand of detox teas, and the fashion brand Recc-Paris. Caroline also regularly promotes various skincare and beauty brands on her social media accounts. Her social media presence includes posts about her personal life, fashion choices, and sponsored partnerships with different brands. Additionally, she occasionally shares her opinions on current events and social issues.


10. Paul Mirabel

Comedian and Performer

Paul Mirabel is a popular French comedian and performer known for his one-man show "Zèbre", which has been a sold-out success since its first performance. He has performed the show across France and in ten different countries. Mirabel's show is a collection of his own original jokes that he has written since he was a child. He has gained a massive following of 174,196 fans who enjoy his unique brand of humor. Mirabel has plans to release "Zèbre" on screens soon and is already working on his next show with new jokes.



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About the author

Justine Castany

Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.