TOP Influencer
5 min to read

Top US YouTubers

Meet the most influential American creators & influencers on YouTube.

July 2, 2024
Capucine Munuera

Many US content creators have gained massive followings on YouTube. They cover a wide range of topics, from daily vlogs and beauty tips to gaming, education, and social commentary. These creators have managed to reach and influence large audiences with their engaging videos, creative ideas, and authentic personalities.

Some of these creators work solo, building their channels from the ground up with nothing but a camera and a vision. Others collaborate with friends, family, or even large production teams to create high-quality content that rivals traditional media. Their videos can spark trends, influence public opinion, and even shape the cultural landscape.

In this article, we highlight the top US YouTubers who have made significant impacts on the platform.  Explore their unique styles, the content they produce, and how they have managed to stand out in a crowded digital space.

But first, how does Favikon rank influencers?

Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

Click here to learn more about it.

Favikon influence score

Explore the Top 10 US Creators on YouTube:

1️⃣ Mr Beast

Philanthropic Content Creator


MrBeast is a content creator known for his philanthropic deeds, such as raising funds to plant trees, removing trash from the ocean, and helping those in need. With a mission to make the world a better place, he has accomplished various charitable acts, including donating to charity, starting a snack company, and giving away cars and islands. Through his social media platforms like Instagram, TikTok, YouTube, and Twitter, MrBeast shares his positive impact on the world and inspires his followers to do good deeds.

2️⃣ Alan Stokes

Social Media Influencer


Alan Stokes is a social media influencer who is well known for being one half of the popular YouTube and Instagram duo, the Stokes Twins. With millions of subscribers, the twins entertain their followers with a mix of pranks, challenges, and comedic skits. In addition to their YouTube channel, they also have a significant presence on Instagram, where they share their daily lives with their fans. Apart from their social media influence, they have also ventured into business, launching their own merchandise line.

3️⃣ DaFuq!?Boom!

Animator and Content Creator


DaFuq!?Boom! is an animator and content creator known for their unique and creative animations featuring the character male_07. They have a strong presence on social media, particularly on YouTube where they have gained a substantial following with over 1 million subscribers. DaFuq!?Boom! covers a variety of topics in their animations, ranging from music parodies to video game references. Their animations are accompanied by beatboxing performed by Verbalase. With a growing audience and a distinct animation style, DaFuq!?Boom! continues to captivate viewers with their entertaining content.

4️⃣ Mark Rober

Science Enthusiast and Engineer


Mark Rober, a former NASA and Apple engineer, is a current YouTuber known for his science-related content. He is the founder of CrunchLabs, where he delivers monthly toys that teach engineering concepts. With a background in Mechanical Engineering and extensive experience at NASA and Apple, Mark creates engaging videos and projects that inspire curiosity and creativity among his audience. Join him at Camp CrunchLabs for exciting engineering challenges and educational content.

5️⃣ Alan Becker

Founder at Offer


Alan Becker is a renowned animator, best known for his viral video series "Animator vs. Animation." He creates stick figure animations that take place on a computer desktop screen, which are full of humor and emotions, and is also the creator of the most viewed Minecraft video on YouTube. Besides these, he runs a Minecraft server, teaches how to animate, and plays games on his various channels. Alan is also active on social media platforms, where he shares his work and interacts with his fans. Additionally, he has a merchandise line, and people interested in working with him can apply via his official website.

6️⃣ Ben Azelart

Founder of Biz


Ben Azelart is a social media personality known for his YouTube channel, where he posts videos of his adventures, pranks, and challenges. He is the founder of Biz, a brand that offers apparel, accessories, and lifestyle products. Ben frequently collaborates with his friends and fellow YouTubers and has gained a substantial following on social media. He has also partnered with various brands and companies, including MSC Cruises and The Walking Dead, to promote their products and services. Ben is known for his energetic and fun-loving personality, and his content is popular among young audiences.

7️⃣ Taylor Swift

Musician and Songwriter


Taylor Swift is a multi-award-winning singer-songwriter known for her narrative songwriting style and her ability to connect with her fans through her music. She has released several hit albums, including Fearless, Red, 1989, and reputation, and is known for songs such as "Love Story," "Shake It Off," and "Lover." Swift has won numerous awards, including Grammy Awards, American Music Awards, and Billboard Music Awards. In addition to her music career, Swift is also known for her philanthropic work and activism.

8️⃣ Kendrick Lamar

Rapper and Songwriter


Kendrick Lamar is an American rapper and songwriter known for his socially conscious lyrics and unique style. He has released several critically acclaimed albums, including "To Pimp a Butterfly" and "DAMN.", and has won numerous awards for his music, including 13 Grammy Awards. Lamar is also a member of the supergroup Black Hippy, and has collaborated with several other artists throughout his career. In addition to his music, Lamar is also involved in various philanthropic endeavors and activism work.

9️⃣ Jordan Matter

Photographer and YouTuber


Jordan Matter is a photographer and YouTuber with over 15 million subscribers. He collaborates with popular creators like Charli D’Amelio and Addison Rae. Jordan's YouTube channel features various videos, including creative photography projects, fun challenges, and emotional surprises. He is a father who happily gets beat up by his daughter, Salish, in his videos. Jordan encourages his viewers to subscribe to his channel and turn on post notifications to get notified whenever he posts. He also sells merchandise on his website and is available for business inquiries.

🔟 Andrea Espada

YouTuber and Social Media Personality


Andrea Espada is a Colombian model, actress, YouTuber, and social media personality with over 16 million followers on Instagram. She is best known for her YouTube channel "The Royalty Family," where she posts videos showcasing her blended family's daily life, fashion, comedy, and culture. With her husband Ali and their son Ferran, Andrea creates engaging content and shares their experiences with their viewers. She also has a passion for fashion and has launched a clothing line with a boho chic style. Her social media presence and popularity have made her a brand ambassador for several companies.

About the author

Capucine Munuera

Capucine Munuera is currently pursuing a Master's in Social Media Strategy at Sup de Pub in Paris while working as a marketing manager at Favikon. Her professional journey includes significant roles such as marketing responsibilities at Favikon and prior experiences at organizations like CLIC&MOI and Carré Cointreau. Capucine's expertise lies in developing and executing marketing strategies, leveraging her hands-on experience in social media management and brand communication.