Who is César Val?

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César Val: Redefining Luxury and Business Influence

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César Val is a distinguished figure in the luxury and retail sectors, with over 20 years of international experience in the FMCG, beauty, and luxury industries. His career spans leadership roles in SMEs and multinational corporations, where he has consistently demonstrated his ability to build brands, drive strategic growth, and develop high-performing teams. With a global footprint, César has worked across Europe, the Middle East, and Latin America, making him a recognized authority in his field.

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Academically, César boasts a solid foundation with a business degree and two master’s degrees from top-tier institutions. His commitment to lifelong learning is further reflected in his postgraduate studies in leadership, digital transformation, and management. This robust academic background equips him with the skills to navigate the ever-evolving business landscape and innovate within the luxury industry. He is also a business professor, contributing to the development of the next generation of leaders.

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In addition to his corporate success, César is an influential keynote speaker and consultant, specializing in shopper marketing, luxury branding, and retail strategies. His ability to translate complex business concepts into actionable insights has made him a sought-after advisor for both established brands and startups. He is passionate about creating desirability in brands and empowering businesses to connect with their audiences on a deeper level.

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César’s influence extends into the digital space, where he actively engages with his audience on topics ranging from luxury trends to leadership strategies. His dedication to thought leadership is evident through his social media presence, newsletter, and collaborations with prestigious institutions. With a unique blend of professional acumen and personal authenticity, César continues to inspire individuals and organizations to strive for excellence in the luxury industry.

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César Val’s Digital Influence

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César Val boasts a significant presence across LinkedIn, Instagram, and YouTube, with LinkedIn and Instagram being his most impactful platforms. His multi-platform strategy enables him to reach diverse demographics, delivering content that resonates with luxury industry professionals, aspiring entrepreneurs, and retail enthusiasts alike.

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Social Media Strategy Analysis

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Instagram: Luxury Insights Meet Viral Engagement

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César’s Instagram stands out as his most engaging platform, with 45.7K followers and a high engagement rate of 4.32%. His strategy revolves around combining visually appealing posts with profound messages centered on luxury and business excellence. Reels dominate his content, achieving millions of views, such as his recent video, “Cuanto más lujo se ve,” which amassed 2.1M views and 11.7K likes.

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By consistently posting content that is visually striking and thought-provoking, César has positioned himself as a thought leader who understands the nuances of branding in the luxury sector. His posting habits—daily uploads at 12 AM—align with global audience engagement peaks, maximizing reach and interaction.

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• Username: @cesarvals
• Influence Score: 81.2/100
• Followers: 45.7K
• Activity: 15 posts last month
• Engagement Rate: 4.32%
• Growth: 0% (steady)
• Average Engagement: 2K
• Posting Habits: Daily at 12 AM

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LinkedIn: A Professional Powerhouse

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With 37.1K followers and an influence score of 82.7/100, César’s LinkedIn presence reflects his professional prowess. His content emphasizes thought leadership in luxury branding, leadership, and retail strategies. Posts such as “El buen lujo” and “Luxelling” showcase his ability to translate industry concepts into engaging narratives, often supported by rich visuals and long-form discussions.

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Though his posting frequency is lower, averaging one post a month, his content garners an impressive 1.1% engagement rate. His strategic use of LinkedIn aligns with his professional brand as a luxury consultant and keynote speaker.

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• Username: @cesar-val
• Influence Score: 82.7/100
• Followers: 37.1K
• Activity: 1 post last month
• Engagement Rate: 1.1%
• Growth: +2.61% (+883 followers in 30 days)
• Average Engagement: 410
• Posting Habits: Monthly at 2 PM

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YouTube: An Underutilized Platform

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César’s YouTube channel, with 5.2K subscribers, has potential for growth but lacks recent activity. While the platform is currently inactive, it presents an opportunity for César to repurpose his existing content into a video format, potentially targeting younger audiences or delving deeper into luxury branding topics.

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• Username: @theluxurybureau
• Influence Score: 11.9/100
• Followers: 5.2K
• Activity: Inactive (last post two years ago)
• Engagement Rate: 0%
• Growth: 0%
• Average Engagement: 0
• Posting Habits: N/A

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Newsletter: "Secretos del LUJO"

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César’s newsletter, "Secretos del LUJO," further solidifies his role as a thought leader in the luxury industry. With 15,845 subscribers, the monthly publication delves into decoding the business models of luxury brands, inspiring professionals to create extraordinary value.

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Each issue is meticulously crafted, offering in-depth analyses of industry trends, actionable insights, and thought-provoking reflections on luxury as a concept. César’s ability to blend industry expertise with storytelling ensures high subscriber engagement and retention.

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César's Influence Through Rankings and Authority

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César Val holds an impressive Favikon authority score of 8,209 points, placing him among the top 3% of influencers in Spain on LinkedIn (#250 overall) and within the top 8% for Fashion in Spain (#495). These rankings reflect his exceptional expertise, engagement, and influence across industries and platforms.

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Content Strategy: Mastering the Art of Luxury and Business Storytelling

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César’s content strategy revolves around blending educational insights with visually appealing formats. His Instagram Reels showcase his ability to deliver succinct yet impactful messages, while LinkedIn serves as a platform for long-form, professionally geared content. Together, these strategies amplify his reach and credibility.

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Reachability and Partnerships

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César is highly approachable for collaborations, with an estimated sponsored post cost of $625. His audience, predominantly professionals and luxury enthusiasts, makes him an ideal partner for brands seeking to align with aspirational narratives.

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César Val’s creator network includes collaborations and associations with globally renowned brands like Louis Vuitton, LVMH, and Porsche AG, alongside notable personalities such as Vilma Nuñez and Laureano Turienzo Esteban. His connections emphasize his influence within luxury, retail, and business mentorship circles, solidifying his elite status in the industry.

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Conclusion: César Val’s Impact on the Luxury Industry and Beyond

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César Val exemplifies the modern luxury expert, seamlessly integrating his professional expertise with engaging social media strategies. His influence extends across platforms, making him a trusted voice in luxury branding, leadership, and retail. Through his consistent and strategic approach, César continues to inspire and educate audiences worldwide, solidifying his position as a prominent figure in the luxury industry.

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