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Who is Giselle Torres?
Giselle Torres is a Mexican-American singer, actress, and dancer recognized for her bilingual music and emotionally driven performances. She shares her work across YouTube, TikTok, and Instagram, often blending visual storytelling with themes of love and self-growth.



Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.
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Giselle Torres: Merging Latin Artistry and Youthful Storytelling Through Music and Film
Giselle Torres began performing at a young age and built her audience through original songs, many of which explore heartbreak, identity, and resilience. Based in both Los Angeles and Miami, she writes and performs in both English and Spanish, often switching languages mid-song. Her bilingual style connects with Gen Z audiences in the U.S. and Mexico, especially those drawn to emotional storytelling. She has released over 50 original songs to date.
Her performances often carry a theatrical flair, shaped by her background in acting and dance. This is especially clear in her music videos, where choreography, set design, and costuming are used to express emotional themes. She doesn’t follow social trends or viral formats—instead, she builds each release around a specific narrative or artistic vision. Her ability to control both the audio and visual elements of her work gives her a distinctive creative voice.

On YouTube, she leans into cinematic presentations, releasing fully produced videos that showcase her vocal and visual range. Instagram is used more selectively, offering stylized photos that match the mood of her latest project. She keeps a consistent color palette and tone across platforms, which reinforces her branding. Unlike short-form content creators, Giselle treats each upload as part of her overall artistic catalog.
While her activity has slowed, her content remains focused and deliberate. Giselle does not chase frequency or trends but instead favors creative depth and personal relevance. Her posts are less about day-to-day updates and more about artistic statements. This intentional approach has helped her maintain authenticity and a loyal, if niche, audience.
An Influencer Active on Social Media

Giselle Torres is active across YouTube, TikTok, and Instagram, with her largest following—2.3 million—on YouTube, where she uploads music-centric content and long-form performance videos.
Giselle's Social Media Strategy Analysis
YouTube: Long-Form Music Content and Visual Performances

Giselle’s YouTube channel is built around high-production music videos and original songs, reflecting her training in performance and film. Her content often combines vocal delivery with thematic visuals—like dance sequences in nature or studio-shot storylines—giving each upload cinematic weight. She avoids vlogs and casual uploads, using the platform strictly for music and creative projects. The channel serves more like a music archive than an engagement-driven feed.
Although she has 2.3 million subscribers, her YouTube presence has been inactive for over four months. Engagement currently reads at 0%, indicating that recent followers aren't being activated through new content. She averages 0.6 videos per month, suggesting her focus is on planned, larger-scale releases rather than regular updates. Still, older videos continue to represent her creative identity and reinforce her catalog’s long-term value.
- Username: @GiselleTorres
- Influence Score: 23.2/100
- Followers: 2.3M
- Activity: 0.6 videos/month
- Engagement Rate: 0%
- Growth: 0%
- Average Engagement: 0
- Posting Habits: Once a year at 7 PM EST
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TikTok: Micro Performances with Limited Output

Giselle’s TikTok presence is defined by styled clips—singing, lip-syncs, or dance—often set against aesthetic backgrounds or natural light. Her videos usually mirror the emotional tone of her songs rather than participating in humor trends or filters. When she posts, the focus is on artistic mood rather than virality. However, she hasn't posted in over two months, and her account shows 0% growth.
At 159.7K followers, she has a foundation on TikTok that could be built upon, especially for teasing new music. But her absence and low engagement suggest that the platform isn’t currently a strategic focus. She avoids skits, memes, or interactive content, which limits discoverability but keeps the tone aligned with her brand. Her videos are often silent on-screen, letting music and visuals carry the post.

Unlike TikTok-first creators who build identity through personality, Giselle centers performance. Her use of eye contact, gesture, and styling show the influence of dance and theater. Rather than talking to the audience, she performs for them—an approach more typical of traditional artists than short-form influencers. This makes her content feel more like moving album art than casual clips.
If she were to post more consistently, she could leverage TikTok’s music-friendly features—like song previews or fan duets—to drive interest in upcoming releases. But even without frequency, the tone she’s set is clear: her TikTok is a performance window, not a behind-the-scenes platform.
- Username: @giselleeetorres
- Influence Score: 13.5/100
- Followers: 159.7K
- Activity: 0 videos/week
- Engagement Rate: 0%
- Growth: 0%
- Average Engagement: 0
- Posting Habits: Once a year at 2 PM EST
Instagram: Visual Diary for Music and Milestones

Instagram is where Giselle maintains the most current presence, posting about once per month. Her content includes birthday portraits, promotional stills, and styled shoots, often in natural light or vintage-inspired outfits. She stays away from carousels packed with random updates and instead uses each post as a statement. Her aesthetic leans soft, with a frequent use of pinks, earth tones, and cinematic compositions.
While her follower count is modest at 100.1K, her visual cohesion and polished imagery stand out. Her engagement rate is 0.09%, with around 86 average engagements per post and 2.6K views. She typically posts three times a week at 8 PM EST, sticking to a calm, rhythmic schedule that favors quality over buzz. Every post feels intentional, whether it's a birthday image or a music teaser.

Giselle rarely uses text-heavy captions, filters, or video reels. She lets the image composition do the storytelling, which pairs well with her identity as a performer. Her account functions less like a daily update feed and more like a living mood board. It's the platform where fans can understand her visual voice—delicate, emotive, and tied to the themes in her music.
Instagram also allows for personal moments to exist beside her artist persona, but even those are stylized. Whether blowing out birthday candles or posing between performances, she keeps her tone consistent: visually elegant, emotionally soft, and never overstated. This controlled use of Instagram strengthens her brand, even if it limits rapid growth.
- Username: @giselleeetorres
- Influence Score: 58/100
- Followers: 100.1K
- Activity: 1 post/month
- Engagement Rate: 0.09%
- Growth: 0%
- Average Engagement: 86
- Posting Habits: 3 times a week at 8 PM EST
Giselle Torres' Social Media Influence Summary

Giselle holds an Influence Score of 5,999 points and ranks as a Level 6 creator on Favikon. She sits in the Top 5% for U.S. and global Movie Actors, with a national rank of #2615 and a global rank of #12307. On Instagram, her rank is lower at #143678 in the U.S., indicating room for growth in engagement and consistency. Though she has a large YouTube following, her influence scores reflect lower recent activity. With renewed content scheduling, she has potential to reclaim stronger engagement metrics across platforms—especially given her unique position as both a bilingual artist and actress.
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Content Strategy: Story-Driven, Music-Led Artistic Expression
Giselle’s strategy is centered on music-first content paired with highly visual storytelling. Her songs focus on themes like heartbreak, self-worth, and young love, appealing to a demographic that values emotion and authenticity. She avoids trends and memes, opting instead for planned, styled content drops—often tied to music videos or performance sets. That focus helps reinforce her brand as a serious artist rather than a social-first personality. She uses color schemes, choreography, and set design to bring her songs to life visually. Even on lower-performing platforms, her artistic identity remains intact, consistent across every photo and video. Her multilingual reach adds depth, with Spanish and English both appearing in her songs and posts. This gives her cultural specificity that isn’t forced—it’s part of her identity and creative voice.
Reachability and Partnerships

Giselle is most reachable through Instagram, where she posts regularly with curated visuals that reflect her artistic projects. Her previous brand collaboration with HEYDUDE was subtle and well-integrated into her usual aesthetic, showing she can embed partnerships without disrupting tone. She favors campaigns that align with music, fashion, or Latin youth identity, rather than mass-market promotions. With an estimated rate between $375–$750 per post, she is an accessible option for niche, style-driven campaigns.

She avoids loud product placements or forced endorsements, opting instead for visual storytelling that fits naturally into her curated feed. Brands looking to collaborate will need to match her slower posting rhythm and high production standards. Since she uses minimal text in captions, products must be clearly conveyed through visuals. This makes her ideal for brands seeking soft, elegant exposure over aggressive call-to-action marketing.
Conclusion: Blending Bilingual Artistry with Emotion-Driven Storytelling
Giselle Torres brings a unique mix of music, language, and visual performance to social media, shaped by her background in entertainment. While her recent activity has slowed, her foundations remain strong—with a large YouTube audience, a consistent visual identity, and a focused message around emotion and growth. She is not a high-frequency poster, but her value lies in the quality and purpose of each release. As she continues to evolve her sound and reach, Giselle remains a promising voice in the bilingual, youth-driven creative space.
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