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Who is Gray Gayoso aka Graysworld?
Gray Gayoso is a U.S.-based comedic content creator and filmmaker whose skits and narrative-driven shorts have captivated a young digital audience. With over 5 million followers on TikTok, Gray stands out for delivering high-concept humor wrapped in chaotic, character-based storytelling.

Gray Gayoso: Blending Scripted Chaos with Comedic Filmmaking
Gray Gayoso is a comedic content creator known for his scripted skits and chaotic character-driven humor on TikTok. His videos often feature sharp cuts, absurd scenarios, and over-the-top personas that parody social tropes. Rather than following trends, Gray crafts his own narrative arcs, treating short-form content like a self-contained sketch series. His style is unpredictable but always purposeful, making him stand out in the comedy niche.
He developed his online presence with the phrase “scripted chaos,” a fitting descriptor for his balance of frantic energy and clear structure. Many of his recurring characters share a similar theatrical tone—exaggerated, expressive, and often wearing intentionally awkward costumes or wigs. This consistent visual branding has helped Gray foster recognition across platforms, even in one-off clips. He avoids dance or audio memes in favor of high-concept humor.

Beyond performance, Gray manages every part of production, including scripting, filming, and editing. His comedic timing reflects the sensibilities of a filmmaker more than a typical TikTok star, with cues drawn from classic sitcom pacing and sketch comedy beats. He has collaborated with immersive entertainment brands like The 17th Door Haunt, using his platform to highlight physical experiences through digital parody. This hands-on approach adds depth to his creator identity.
While TikTok is his core platform, Gray’s Instagram has grown rapidly as a secondary space for visual storytelling and fandom interaction. His captions, like “pumpkin head year 4,” reveal a consistent tone of dry, referential humor that fans actively echo in comments. The blend of irreverence and precision defines Gray’s brand—and positions him as a comedic writer-performer with long-term potential in scripted digital entertainment.
An Influencer Active on Social Media

Gray Gayoso is active on TikTok, Instagram, YouTube, and X, with his most substantial impact and consistency coming from TikTok and Instagram.
Gray Gayoso's Social Media Strategy Analysis
TikTok: Scripted Skits and Viral Character Loops

Gray Gayoso’s TikTok (@graysworld) is the center of his content universe, where he built an audience of over 5.1M by posting highly structured, character-driven comedy. Instead of lip-sync trends, he writes and performs original scripts featuring exaggerated personas with catchphrases and props. His skits often follow a build-up–twist–reaction format, mirroring sitcom-style punchlines compressed into 30 seconds. These qualities have earned him over 109K average engagements per post and steady viewer recognition.
He maintains a twice-weekly upload schedule and posts consistently at 2 AM EST, targeting after-school or early-evening Gen Z engagement windows. Despite showing no growth in the past 30 days, Gray’s metrics reflect long-term retention rather than virality. His characters, like offbeat friends or bizarre retail workers, return across episodes and draw repeated viewership. The scripting consistency is his main retention hook—not audio trends or filters.

Gray edits most videos using quick cuts and close-ups to heighten absurd reactions, a technical touch that mirrors short film direction. His pacing rarely lags; jokes hit by the 3rd second, and conflict escalates fast. Fans know to expect a climax within 45 seconds, followed by a comical crash or twist. These timing cues are rare in TikTok’s chaotic feed, helping Gray’s content stand out structurally and tonally.
Brand deals on TikTok are folded into skits without breaking tone—products appear in dialogue, set design, or are gently mocked for comedic effect. He’s worked with G FUEL and Royal Caribbean using this strategy, often turning the brand into a quirky character or absurd plot point. This integration allows monetization without undermining performance. Gray doesn’t pause to promote; he writes brands into his stories.
- Username: @graysworld
- Influence Score: 89.4/100
- Followers: 5.1M
- Activity: 2.4 videos/week
- Engagement Rate: 2.14%
- Growth: 0% (static but stable)
- Average Engagement: 109K
- Posting Habits: Twice a week at 2 AM EST
Instagram: High-Growth Platform for Visual Teasers

Gray’s Instagram (@graysworld) functions as a curated extension of his comedy, emphasizing visual storytelling and off-platform skit continuity. With over 520K followers and a growth rate of +9.81% in 30 days, it’s currently his fastest-growing channel. He uses the grid to tease character concepts, post in-character selfies, and share skit screencaps with offbeat captions. These posts mirror his TikTok universe but add personality context that deepens engagement.
Instagram captions are part of the joke, often referencing fictitious lore or self-aware running gags like “Pumpkin Head Year 4.” This transforms static images into story components, giving fans inside-joke value even without a video. Engagement remains strong—averaging 20.8K interactions—with a 4% engagement rate, outperforming many peers in the same range. His follower loyalty comes from these layered, referential micro-stories.

He posts about three times per week at 5 PM EST, catching early scrollers and minimizing competition from afternoon influencer waves. His content mix includes themed costumes, live event recaps, and personality-driven carousel dumps. Unlike more aesthetic creators, Gray leans into comedic absurdity—he’ll balance pumpkins on his head or pose with props in cornfields if it furthers his brand narrative. The feed never takes itself too seriously.
For collaborations, Instagram acts as a proof-of-style page. He’s tagged immersive brands like The 17th Door Haunt Experience and shares branded photos that echo his in-sketch tone. The platform also allows more subtle tagging or brand shoutouts than TikTok, giving Gray room for non-verbal storytelling. It’s less about direct promotion and more about reinforcing his identity as a character creator, even in stills.
- Username: @graysworld
- Influence Score: 90.9/100
- Followers: 520.4K
- Activity: 9 posts/month
- Engagement Rate: 4%
- Growth: +9.81%
- Average Engagement: 20.8K
- Posting Habits: 3 times a week at 5 PM EST
YouTube: Occasional Channel for Long-Form Testing

Gray’s YouTube channel (@graysworld) houses just over 55K subscribers and functions more like a testing ground for long-form skits or experimental series pilots. His upload rate is minimal—0.2 videos per month—with modest average views of 922, but each post shows signs of heavier editing and character development. Unlike his short-form work, YouTube skits occasionally include external actors or structured three-act pacing.
Gray’s most-viewed videos on the platform are either extended parodies or stylized narrative experiments. He leans into awkward silences, zoom-based humor, and ironic tone shifts that mimic indie sketch productions. The comedic tone remains intact, but the platform allows him to push scenes past the 1-minute limit. Fans who engage here are typically the ones most loyal to his long-form worldbuilding.

His engagement rate sits at 0.17%, reflecting limited algorithm traction. Still, the channel serves creative freedom rather than viral strategy—his uploads feel like rehearsals for broader film or series concepts. He doesn’t rely on YouTube Shorts or reaction content, keeping the space fully dedicated to high-effort storytelling. Most titles are subtle or ironic, matching the tone of the content itself.
Currently, YouTube acts more as a content lab than a traffic funnel. He hasn’t cross-promoted recent uploads on TikTok or Instagram, suggesting the platform is not yet part of his growth plan. That said, the quality of his YouTube skits hints at ambitions beyond social media—possibly full-length comedic filmmaking. While dormant in numbers, it signals a different phase of creative intention.
- Username: @graysworld
- Influence Score: 70.6/100
- Followers: 55.3K
- Activity: 0.2 videos/month
- Engagement Rate: 0.17%
- Growth: 0%
- Average Engagement: 93
- Posting Habits: Twice a month at 7 PM EST
X (Twitter): Inactive and Disconnected from Current Strategy

Gray’s X (formerly Twitter) profile (@graysworld) remains inactive and has no visible impact on his broader content strategy. With only 2.1K followers and no tweets in the last 10 months, the platform functions more as a placeholder than a community tool. Engagement is nonexistent, and there are no signs of interaction or content seeding across his active channels.
Unlike creators who use X to test jokes or react to cultural moments, Gray’s comedic identity is entirely visual and performance-based. The absence of text-based humor or engagement here suggests a strong preference for controlled, edited comedy formats. No hashtags, clips, or cross-links appear to drive traffic from this account to TikTok or Instagram.
- Username: @graysworld
- Influence Score: 6.8/100
- Followers: 2.1K
- Activity: 0 tweets/week
- Engagement Rate: 0%
- Growth: 0%
- Average Engagement: 0
- Posting Habits: Once a year at 4 PM EST
Graysworld's Social Media Influence Summary

Gray Gayoso holds a Favikon Influence Score of 9,125, placing him among the top 2% of creators in video entertainment. He ranks #359 in Video Entertainment U.S. and #1,905 worldwide—solid positions for a creator focused on scripted humor rather than trend chasing. On Instagram, he sits in the Top 1% in the U.S., despite the platform not being his primary base. These rankings confirm Gray’s growing reach and solid hold on both comedy and short-form storytelling niches.
Learn more about the Favikon Methodology here
Content Strategy: Scripted Skits with a Touch of Theatrical Flair
Gray’s content stands out for its scripted structure and unique character design. He builds comedic arcs that often feel like mini-episodes, packed with costume changes, exaggerated accents, or fictional logic that breaks into absurdity. Unlike many short-form comedians, he rarely relies on trending audio or low-effort reactions—every video is self-contained and deliberately paced. His most successful content plays with contradiction: chaotic energy in highly structured formats. This duality makes his uploads more replayable and distinct, and his audience recognizes and comments on his ability to balance randomness with craftsmanship. Gray’s aesthetic—intentional low-budget vibes, dramatic edits, and costumed roles—reinforces his identity as a creator-director, not just a performer.
Reachability and Partnerships

Gray’s content is best suited for entertainment and youth-oriented brands that can be woven into skit narratives without breaking tone. His partnerships—like those with G FUEL and The 17th Door Haunt—work because he reimagines the brand as part of a scene, not a sales pitch. He avoids direct endorsements and instead transforms products into comedic props or plot devices. This method keeps engagement organic and maintains trust with his comedy-driven audience.

Because he handles writing and editing himself, Gray can offer sponsors creative flexibility while preserving his storytelling voice. His fanbase responds best when brands blend into the “scripted chaos” rather than stand apart from it. With an average of 109K engagements per TikTok post, he has consistent pull without relying on ad-style messaging. His audience expects performance, not persuasion—making him highly reachable, but only through contextual humor.
Conclusion: Shaping the Scripted Comedy Space Online
Gray Gayoso’s digital presence proves that comedy can still be structured, character-driven, and wildly entertaining without leaning on trends. With a strong grip on scripted short-form content and a growing presence across platforms, he has positioned himself as one of Gen Z’s most unique comedic storytellers. His focus on narrative precision and visual identity sets him apart in a sea of algorithm-chasing creators. Whether brands are looking for humor, cohesion, or youth engagement—Gray delivers all three in 60 seconds or less.
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Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.
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