Who's Who on Social Media
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Who is Leah Halton? | Leah Halton Age, Social Media & complete profile.

Discover who Leah Halton is and why her latest video has gone viral on social media.

April 22, 2024
Jeremy Boissinot

Who is Leah Halton, the influencer breaking all the records?


A TikTok by Leah Halton is going to become the most viewed video in the TikTok game.

Leah Halton Age, Family & Bio:

BIRTHDAY January 6, 2001

BIRTH SIGN Capricorn

BIRTHPLACE Australia

AGE 23 years old

Leah Halton is a 23-year-old Australian. She is a social media personality and influencer based in Docklands, Victoria. She has a large following on a variety of platforms, including Instagram, TikTok and Snapchat. Leah often shares her daily life, fashion choices and make-up routines with her followers. She has also collaborated with various brands to promote their products. Leah has a podcast called Sleepover Party, in which she talks about friendship, relationships and other young adult topics.


She's been on social media for 10 years, and it was in February 2024 that Leah Halton would break through by following a TikTok trend to the tune of YG Marley's "Praise Jah in the Moonlight". The video starts by showing the face of Leah Halton close of the camera, then she steps back to do a lip sync. She posts a range of different fashionable looks to her leahhalton_ Instagram account.  She has also earned more than 1.4 million subscribers on YouTube and had a video called "formal/prom transformation *GRWM*" that was watched more than 1 million times.

The video has almost reached 800 million views in 2 months and might dethrone influencer Bella Poarch's TikTok, which is currently the most viewed video on TikTok with 821 million views.

Following the release of this viral video, Leah Halton experienced a massive surge in followers across all her platforms, adding millions to her audience base. Her Favikon score skyrocketed, reflecting her growing influence, with an authority score reaching 3,187 points. Leah’s dominance in social media is clear as she holds the Top 1 spot on TikTok Australia and Top 1 in beauty Australia. This success is attributed to her consistent posting schedule, and the ongoing popularity of her viral video, which continues to garner more views, expanding her reach even further.

But then, How did she manage to be so successful?

If Bella Poarch's video exploded because of her facial expressions, Leah Halton's video is somewhat similar, as she makes a facial expression at the beginning of the video.

Today, we don't know if facial expressions can make you popular on TikTok, but one thing is for sure, a video on TikTok can become viral if you follow the trend of the moment!

Leah Halton Social Media Strategy

Leah’s overall social media strategy is driven by her ability to engage a massive audience across multiple platforms. She excels at generating high engagement, particularly on Instagram and TikTok, where she has carefully tailored her content to suit each platform’s strengths. Her strategic posting times (9 AM for Instagram and 11 AM for TikTok) show that she understands her audience’s habits and tailors her content accordingly. Additionally, her growth rate is impressive, particularly on Instagram where she has seen a +3.5% increase, adding over 122.8K followers in just 30 days.

Instagram: High Engagement & Consistency

Followers: 3.6M

Influence Score: 96.8/100

Engagement Rate: 10.64%

Average Views: 4.9M

Posting Frequency: 12 posts last month, averaging 3 times a week at 9 AM.

Leah’s Instagram strategy emphasizes consistency, posting three times a week, which keeps her audience engaged. Her engagement rate of over 10% is exceptional for an influencer with such a large following, showing that her content resonates deeply with her audience. The high number of views per post (averaging 4.9M) reflects her ability to capture and retain attention. She likely uses a mix of fashion, beauty, and lifestyle content, appealing to her target audience’s interests. With her frequent posts, she maintains a strong connection with her followers, keeping them engaged with regular updates on her life and personal brand.

TikTok: Visual Storytelling & Viral Content

Followers: 11.5M

Influence Score: 96.4/100

Engagement Rate: 6.54%

Average Views: 34.7M

Posting Frequency: 0.8 videos per week, usually at 11 AM.

Leah’s TikTok strategy capitalizes on the platform’s viral nature, with an impressive 34.7M average views per post. Though she posts less frequently here (less than once a week), each piece of content is highly impactful, likely designed to go viral. The engagement rate of 6.54% further highlights her success on this platform. She likely creates videos focusing on beauty routines, fashion tips, and personal vlogs that appeal to her young audience, making the most of TikTok’s trends and sound bites.

YouTube Strategy

Followers: 1.8M

Influence Score: 86.1/100

Engagement Rate: 4.54%

Average Views: 191.8K

Activity: No videos posted this month

Although Leah’s YouTube account has a solid following of 1.8M, it appears that she has been less active on this platform recently. The 4.54% engagement rate indicates that, when she does post, her content resonates with her audience, but the lack of recent activity suggests her focus may currently be on Instagram and TikTok. YouTube is typically ideal for long-form content, so Leah might use this platform for in-depth beauty tutorials or vlogs when active.

Leah Halton’s social media presence is highly effective, focusing on consistency, visual content, and high engagement. She excels at using each platform’s unique features to their fullest, from viral content on TikTok to curated posts on Instagram. By maintaining high activity and engagement, she continues to grow her follower base and remains a significant influencer in the beauty and fashion niches. Brands looking to collaborate with Leah can expect to tap into a deeply engaged and highly responsive audience, particularly on Instagram and TikTok.

About the author

Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.