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Who is Oliver Moy?
Oliver Moy is a social media personality known for his high-energy content and engaging videos across multiple platforms. As a key member of North Star Boys, an Asian-American boy band and influencer group, Oliver has established himself as a major force in lifestyle and entertainment content.

Oliver Moy: Captivating Digital Audiences with Engaging and Relatable Content
Oliver Moy is a social media personality known for his dynamic and engaging content across multiple platforms. He first gained popularity through TikTok, where his entertaining videos featuring humor, dance, and relatable moments quickly attracted millions of followers. As a member of North Star Boys, he collaborates with other creators to produce fun and interactive content. His ability to connect with his audience has made him a well-recognized name in the digital entertainment space.
With over 11.6 million followers on TikTok and a growing presence on Instagram and YouTube, Oliver has solidified his influence in the online world. His content ranges from high-energy dance clips to candid moments from his daily life, making him a favorite among Gen Z and Millennial audiences. He actively engages with his followers through comments, duets, and Q&A sessions, fostering a strong sense of community. His ability to balance entertainment and authenticity keeps his audience coming back for more.

Beyond content creation, Oliver has successfully built his brand by collaborating with major fashion and lifestyle companies. He has worked with brands like Vivienne Westwood, Diesel, and Great Day SA, seamlessly integrating sponsored content into his posts. His ability to merge personal style with brand partnerships has made him a sought-after influencer in the fashion and lifestyle space. As his influence continues to grow, he remains committed to creating content that aligns with both his audience and brand collaborations.
Despite his massive following, Oliver stays grounded and continues to evolve as a creator. He frequently experiments with new content styles while maintaining the charm and humor that made him popular. With his active presence across multiple platforms and a consistent posting schedule, he ensures that his audience remains engaged. As a result, Oliver Moy has positioned himself as a top-tier influencer in the entertainment industry, with his influence showing no signs of slowing down.
Oliver’s Social Media Strategy Analysis

Oliver Moy has a dominant presence on TikTok, Instagram, YouTube, and X. His largest audience resides on TikTok, where he has amassed over 11.6 million followers. His Instagram account also commands a significant following, with 1.6 million fans engaging with his daily posts. His YouTube and X accounts, while smaller, still maintain a dedicated audience. Across all platforms, Oliver maintains an active posting schedule, ensuring consistent interaction with his community.
Oliver Moy’s Social Media Influence Summary
TikTok: The Powerhouse of Oliver Moy’s Influence

Oliver Moy’s TikTok presence is the core of his social media success, with over 11.6 million followers. His content blends humor, dance, and trending challenges, making it highly engaging for his audience. By collaborating with fellow North Star Boys members and other influencers, he consistently expands his reach. His ability to create lighthearted and interactive videos keeps his audience entertained and coming back for more.
He posts around 1.7 videos per week, ensuring his content remains fresh while maintaining audience anticipation. His engagement strategy includes duets, interactive challenges, and responding to fan comments, fostering a strong connection. With an average of 30.1K engagements per post, he demonstrates his ability to hold audience interest. His 150.1K average views per video highlight the consistent demand for his content.

Oliver’s TikTok feed is highly brand-safe, making him an ideal choice for lifestyle and entertainment partnerships. He has previously tagged brands like Diesel, seamlessly integrating advertisements into his content. His casual yet effective promotional style makes his endorsements feel authentic, increasing audience trust. With his ability to make promotional content engaging, he remains a valuable influencer for marketing campaigns.
His posting schedule is optimized to maximize engagement, with content typically going live twice a week at 7 PM EST. By maintaining a steady flow of content, he ensures his audience stays engaged without feeling overwhelmed. His influence score of 84.3/100 reflects his strong performance on the platform. With a well-planned strategy and engaging approach, Oliver Moy continues to dominate the TikTok entertainment space.
- Username: @olivermoy
- Influence Score: 84.3/100
- Followers: 11.6M
- Activity: 1.7 videos per week
- Engagement Rate: 0.26%
- Growth (30 days): 0%
- Average Engagement: 30.1K
- Posting Habits: Twice a week at 7 PM EST
Instagram: High Engagement and Daily Connection

Oliver Moy’s Instagram account gives followers a closer look into his personal life, with 1.6 million followers engaging with his updates. His feed is filled with a mix of travel experiences, lifestyle moments, and collaborations, making it a well-rounded content hub. Unlike TikTok, where he focuses on trends, Instagram allows him to showcase a more polished and personal side. His ability to balance personal storytelling with brand partnerships makes his presence on Instagram unique.
He posts around five times per month, ensuring quality over quantity while maintaining engagement. His engagement rate sits at 0.77%, with an average of 12.7K interactions per post. His audience connects with his content through comments, likes, and shares, showing strong loyalty. His 332.4K monthly views indicate that his content consistently attracts attention.

Brand collaborations are an essential part of Oliver’s Instagram strategy, and he has worked with notable names like Vivienne Westwood. His ability to blend fashion, lifestyle, and entertainment into his feed makes him an ideal partner for high-end brands. His brand-safe image and positive personality allow him to maintain a strong relationship with both fans and sponsors. This balance has helped him establish himself as a trustworthy influencer in the fashion and entertainment industry.
His posting habits follow a structured schedule, with updates typically going live every day at 9 AM EST. By posting consistently at night, he captures an engaged audience winding down from their day. His influence score of 88.5/100 places him among the top influencers in his category. As he continues to grow, his Instagram presence remains a vital part of his overall digital influence.
- Username: @olivermoy
- Influence Score: 88.5/100
- Followers: 1.6M
- Activity: 5 posts per month
- Engagement Rate: 0.77%
- Growth (30 days): +0.1%
- Average Engagement: 12.7K
- Posting Habits: Every day at 9 AM EST
YouTube: A Consistent But Less Active Presence

Oliver Moy’s YouTube channel has gained a loyal audience, with 602K subscribers following his content. Unlike his TikTok and Instagram posts, his YouTube videos offer longer-form content, including vlogs, behind-the-scenes moments, and travel experiences. This platform allows him to engage on a deeper level with his audience, offering more in-depth storytelling. His ability to balance entertainment with real-life experiences makes his YouTube content stand out.
His posting frequency is lower, averaging 1.9 videos per month, which is less active compared to his other platforms. Despite this, his engagement rate of 0.46% reflects that his content still resonates with his subscribers. Each video receives an average of 2.8K engagements, showing a dedicated audience willing to interact with his content. His 22.3K average views per month indicate consistent interest in his uploads.

Oliver’s YouTube strategy is centered around quality over quantity, ensuring each video is well-produced. His content includes collaborations, lifestyle updates, and occasional sponsored videos, integrating promotions in a natural way. While he does not post as frequently, his videos have strong replay value, increasing their overall reach. His brand-friendly approach makes him an attractive choice for long-term brand deals.
His posting schedule follows a structured timeline, with videos going live twice a month at 7 PM EST. This allows him to maintain a level of consistency without overwhelming his audience with too much content. His influence score of 63.8/100 shows that while his YouTube presence is not as dominant as his TikTok and Instagram, it remains an important part of his strategy. With an increasing focus on storytelling and engagement, Oliver Moy’s YouTube channel continues to grow.
- Username: @OliverMoy
- Influence Score: 63.8/100
- Followers: 602K
- Activity: 1.9 videos per month
- Engagement Rate: 0.46%
- Growth (30 days): -0.11%
- Average Engagement: 2.8K
- Posting Habits: Twice a month at 7 PM EST
X (Twitter): Keeping Up with the Conversation

Oliver Moy’s X (Twitter) presence allows him to connect with his audience in a more real-time and unfiltered way. With 179.3K followers, his content is a mix of personal updates, fan interactions, and promotional posts. Unlike his other platforms, X provides him with a space for quick and direct engagement. His ability to stay active and respond to fans has helped him build a loyal community.
He posts an impressive 14.9 tweets per week, keeping his audience engaged throughout the day. His engagement rate of 0.47% is strong for a platform where engagement is generally lower than visual-based apps. With an average of 850 interactions per tweet, his content maintains a dedicated level of interaction. His 16.8K average views per post demonstrate steady interest in his updates.

Oliver’s X strategy is primarily focused on community engagement, making it an ideal platform for fan communication. He frequently interacts with followers through replies, retweets, and polls, strengthening his bond with his audience. While his X presence is not as commercially focused as his other platforms, it remains a key part of his overall strategy. His ability to stay relevant and responsive keeps his audience engaged beyond just his video content.
His posting habits reflect a high level of activity, with tweets going out twice a day at 12 AM EST. This ensures that he remains visible in his audience’s feeds throughout the day. His influence score of 79.9/100 places him in a strong position for engagement on this platform. As he continues to grow, Oliver Moy’s X presence remains essential for maintaining a direct connection with his followers.
- Username: @olivermoyNSB
- Influence Score: 79.9/100
- Followers: 179.3K
- Activity: 14.9 tweets per week
- Engagement Rate: 0.47%
- Growth (30 days): -0.11%
- Average Engagement: 850
- Posting Habits: Twice a day at 12 AM EST
Oliver Moy’s Social Media Influence Summary

Oliver Moy holds a Favikon Influence Score of 8,955 points, placing him in the top 2% of influencers on Instagram in the United States and worldwide. In the video entertainment category, he ranks in the top 1% worldwide, highlighting his strong presence in the entertainment industry.
Learn more about the Favikon Methodology here
Content Strategy: Blending Entertainment, Lifestyle, and Humor for Maximum Engagement
Oliver Moy’s success comes from his relatable and humorous content, which resonates with his audience through a cheerful and engaging personality. He mixes humor, dance, and lifestyle updates to create a fun, lighthearted experience while maintaining a highly interactive presence through comments, duets, and Q&A sessions. His consistent posting schedule and collaborations with North Star Boys and other influencers help expand his reach and keep his audience engaged.
Reachability and Partnerships

Oliver Moy’s social media presence makes him an attractive partner for brands in fashion, lifestyle, and entertainment. His strong engagement rates across TikTok, Instagram, and YouTube indicate a highly interactive audience. With an influence score of 8,955, he ranks among the top content creators in his category. His ability to integrate brand promotions seamlessly into his content makes him a reliable choice for sponsorships.
His audience primarily consists of English-speaking youth and young adults in the United States, making him ideal for brands targeting Gen Z and Millennials. He has successfully collaborated with Vivienne Westwood, Diesel, and Great Day SA, showing his appeal to high-end fashion and lifestyle companies. His brand safety rating is high, ensuring that businesses can confidently associate with his image. Given his cheerful and relatable content, brands benefit from his natural ability to create authentic promotions.

Oliver is open to sponsored posts, product placements, and long-term brand deals, making him highly accessible for partnerships. His frequent collaborations with North Star Boys also provide opportunities for multi-influencer campaigns, increasing brand exposure. His posting schedule across platforms ensures that promotional content is delivered consistently and effectively. With his interactive approach, he ensures that brand messages are well-received by his audience.
Businesses looking for influencers with strong engagement and a youthful audience will find Oliver Moy to be a great partner. His ability to blend entertainment, fashion, and lifestyle into his content makes him versatile for various industries. As he continues to grow, he remains committed to maintaining high-quality collaborations that align with his brand. With his expanding social influence, Oliver is an excellent choice for companies aiming to reach a highly engaged digital audience.
Conclusion: A Rising Digital Star with Lasting Influence
Oliver Moy has built a powerful digital presence through engaging and lighthearted content. His massive TikTok and Instagram following, combined with strong engagement levels, makes him an influential figure in lifestyle and entertainment. His collaborative approach, frequent posting, and brand-friendly image ensure he remains a top influencer for partnerships.
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Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.
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