Top Influencer Marketing Agencies in Italy in 2025

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All real-time rankings of all platforms and countries are available here.

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Here’s the list of the top influencer marketing agencies in Italy in 2025:

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1. FLU 

FLU, the Influence Marketing Agency, champions the Influence Economy, pairing Italian and global brands with an expanding network of creators. The strategy leans on social listening, audience mapping, and creative co design to convert content streams into measurable business growth. Thought leadership pieces supply practical guidance on influencer selection, KPI modeling, and seamless integration with paid media.

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Signature initiative TOP100 Voices Italia highlights the most impactful digital storytellers and nurtures a community around emerging talent. Campaign planning benefits from proprietary tools that generate granular data insights, forecast engagement lift, and benchmark return on investment in real time. Case studies reveal deep collaborations with telecom, FMCG, and entertainment leaders, positioning FLU as a prime consultant for brands eager to master modern social commerce playbooks.

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Top Customers: Amazon Music, Iliad, Durex, Birra Moretti, Star Foods

Employee Count: 11-50

Starting Budget: ≥€10k 

Year Founded: 2018

Niches Served: FMCG, telco, entertainment, beauty, fashion

Office Location: Milan (HQ) + Rome satellite

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2. Buzzoole

Buzzoole stands out in the Italian Creator Economy, pairing rigorous data driven insights with imaginative marketing tactics that elevate brand storytelling. A proprietary analytics suite guides campaign design and performance tracking across sectors such as fashion and digital retail, ensuring measurable lift and authentic community impact. Deep creator engagement remains central, promoting content that resonates naturally with target audiences.

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The company fosters talent through its Creatoor initiative, offering resources that accelerate professional growth and unlock new monetization streams for emerging voices. Educational posts unpack themes like digital parenting, empowering families to navigate social platforms responsibly while building trust. Consistent thought leadership positions Buzzoole at the forefront of the evolving influencer marketing landscape, attracting brands seeking both innovation and solid ROI.

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Top Customers:  Enel Group, Decathlon, Amazon Prime Video, Bayer, Swatch, Yves Rocher

Employee Count: 51–200

Starting Budget: ≥ €15K

Year Founded: 2013

Niches Served: Retail, Tech, Finance, Beauty, Energy

Office Location: Naples (HQ), Milan, London

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3. Hoopygang 

Hoopygang fuses artistic flair with data driven precision, matchmaking brands with creators who authentically reflect campaign goals. Social channels glow with projects that amplify female empowerment, inclusive storytelling, and experimental aesthetics. A dedicated creative lab unites art, beauty, and technology to transform every scroll into an immersive brand moment.

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Gen Z audiences answer back with soaring comment threads and user generated spin off content that extends campaign life far past the initial post. Proprietary dashboards track engagement heat maps in real time, giving brands clear insight into impact and return. Continuous experimentation with AR filters and shoppable live streams keeps each launch culturally ahead of the curve.

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Top Customers: Pesoforma, Riso Gallo, Barilla, Scarpe&Scarpe

Employee Count: 11–50

Starting Budget: ≥ €8K

Year Founded: 2017

Niches Served: Food, CPG, Fashion, Wellness, Sustainability

Office Location: Florence (HQ), Milan

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4. CreationDose

CreationDose stands at the forefront of the Creator Economy, harnessing influencer marketing, user generated content, and AI tools to craft immersive brand stories. The agency curates data-informed campaigns that pair brand narratives with authentic creator voices across TikTok, Instagram, and emerging platforms. An in house AI engine pinpoints optimal content niches and predicts performance, ensuring influencer brand alignment that drives measurable engagement.

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Public feeds spotlight strategic projects alongside vibrant community activations that keep audiences invested. Regular behind the scenes posts reveal clear lifts in reach, clicks, and conversions, underscoring the commercial impact of user generated content. Partnerships with top names in food, beverage, beauty, and entertainment showcase an ability to scale campaigns while preserving authenticity.

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CreationDose also hosts live workshops and virtual hackathons that unite rising creators with established brands for collaborative ideation. Emphasis on short video storytelling and precision social advertising transforms viewers into brand advocates within days. Relentless experimentation with generative AI cements the agency's reputation as a trendsetter in Italian digital marketing.

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Top Customers: Absolut Vodka, Doritos, Candy (Perfetti), Mr Polaretto

Employee Count: 51–200

Starting Budget: ≥ €12K

Year Founded: 2018

Niches Served: Short-Form Video, Gen-Z, Beauty, Food & Beverage, Apps

Office Location: Catania (HQ), Milan

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5. Extera Digital Agency

Extera Digital Agency commands attention in the Italian beauty arena, pairing advanced digital marketing expertise with scalable ecommerce execution. Certified as Shopify Experts and recognized as Google Premier Partners, Extera blends platform fluency with creative strategy to convert browsers into loyal customers.

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Core service pillars include meticulous SEO optimisation, rigorous digital accessibility audits, and data led campaign design that keeps brands compliant and discoverable. Behind the scenes, office-culture posts and concise tip videos humanise the agency voice and sustain high engagement across social media.

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Frequent involvement in regional tech fairs and sponsorship of youth coding workshops illustrate an authentic commitment to social responsibility and measurable community impact. This fusion of performance focus and civic minded ethos positions Extera as an indispensable ally for beauty labels aiming for growth with purpose.

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Top Customers: Valentino, Decathlon, EasyCoop, Korff

Employee Count: 11–50

Starting Budget: ≥ €5K

Year Founded: 1999

Niches Served: Retail, Luxury, Beauty, Sporting Goods, Culture

Office Location: Rovereta (SM) HQ, Rimini, Milan outpost

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6. Bluefactor Digital 

Bluefactor Comunicazione shines as a creative agency with a flair for original content and innovative digital strategies. Expertise in branding and storytelling turns abstract ideas into vivid narratives that elevate customer experience. Campaigns often weave motion graphics, interactive elements, and culturally relevant themes to keep audiences engaged.

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Social channels overflow with vibrant panoramas, behind the scenes reels, and micro series that spotlight successful collaborations. Each post underscores mastery in digital advertising, social media marketing, and event promotion, while milestone celebrations nurture community loyalty. The steady focus on creativity and collaboration signals an agency primed to amplify any brand’s visual identity across Italy and beyond.

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Top Customers: Farmaé, Amica Farmacia, Beautyé, Digital Trails (UK)

Employee Count: 11–50

Starting Budget: ≥ €2.5K

Year Founded: 2003

Niches Served: Pharma, Beauty, Food, Tech Start-Ups

Office Location: Viareggio (HQ) + Milan client desk

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7. HIDOLY

Hidoly positions itself as a tech driven boutique that fuses code, design and storytelling into measurable branding impact. Client launches highlight immersive AR filters, real time commerce plug-ins and data informed creator activations, illustrating a culture grounded in experimentation and rapid iteration. Inclusion Job Day posts underline an unwavering commitment to inclusivity and equal opportunity across Italy’s vibrant creator economy.

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Instagram and LinkedIn feeds alternate between behind the scenes team portraits, sustainability pledges and playful motion clips from campaigns for Venini or MIND Milano. Each post invites followers into the studio, foregrounding collaboration along with ongoing investment in digital transformation tools. The result is an authentic showcase of talent where clients glimpse a multidisciplinary squad ready to translate complex briefs into scroll stopping narratives.

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Top Customers: Venini, Arexpo/MIND Milano, Camar, Lenti 1935

Employee Count: 11–50

Starting Budget: ≥€2.5K

Year Founded: 2016

Niches Served: E-Commerce, Gaming, Beauty, Cross-Border Expansion

Office Location: 3F Yeoksam Heights, Teheran-ro, Seoul

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8. Valnan Communications

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Valnan champions profitable and sustainable online growth through omnichannel strategies that merge performance media, content creation, and data driven storytelling. A strong focus on AI powered insights informs campaign design, while deep dives into consumer behavior within the beauty sector guide tactical choices and platform mixes.

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Collaboration shines in case studies that pair Valnan experts with brand teams to spark fresh content and foster authentic community engagement. The result is a blend of impactful digital marketing and seamless e-commerce solutions that boost conversions and nurture long term customer loyalty.

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Top Customers: Farmaé, Amica Farmacia, Beautyé, Digital Trails (UK)

Employee Count: 11–50

Starting Budget: ≥ $2.5K

Year Founded: 2003

Niches Served: Pharma, Beauty, Food, Tech Start-Ups

Office Location: Viareggio (HQ) + Milan client desk

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9. Ploomia

Ploomia cultivates brand awareness by weaving personal narratives into data driven campaigns, guiding professionals and entrepreneurs toward distinctive digital identities. The agency foregrounds workshops and hands on mentoring, ensuring every client masters the social channels most relevant to each audience.

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A strong commitment to community impact underpins the strategy. Participation in events such as Race for the Cure demonstrates genuine social responsibility while fresh content on SEO and emerging digital trends signals a constant pursuit of innovation and measurable results.

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Top Customers: Whirlpool, BEKO, Tiscali, Groupama, UNAHOTELS

Employee Count: 2–10

Starting Budget: ≥ €2.5K

Year Founded: 2014

Niches Served: Home appliances, telco, travel & hospitality, finance

Office Location: Rome (HQ)

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10. Factory Communication S.r.l.

Factory Communication is a digital marketing agency that crafts tailored strategies to boost online visibility and deepen customer engagement. Its consultants weave SEO, marketing automation, and social media marketing into cohesive roadmaps that reflect each client's unique goals. A data driven approach anchors every decision, ensuring measurable progress from day one.

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The agency’s social channels showcase case studies ranging from robust ecommerce stores to niche community platforms, illustrating how thoughtful storytelling converts browsers into loyal advocates. In house creatives collaborate with performance analysts to refine content in real time, matching platform algorithms with audience intent. Success stories often attract earned media, extending brand reach without additional ad spend.

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Factory Communication nurtures long term relationships by aligning business objectives with user value. Adopting innovative technologies such as predictive analytics and conversational AI, the firm unlocks new revenue paths while safeguarding brand equity. The outcome is sustainable business growth backed by transparent ROI metrics presented in clear, executive ready dashboards.

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Top Customers: Selected Italian SMEs in construction, events & CSR

Employee Count: 2–10

Starting Budget: ≥ $5K

Year Founded: 2018

Niches Served: B2B services, construction, events, CSR projects

Office Location: Milan (HQ)

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Also See:
‍🏆 TOP  INFLUENCER MARKETING AGENCIES IN SOUTH KOREA
‍🏆 TOP INFLUENCER MARKETING AGENCIES IN THE USA
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