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Who is Issa Tweimeh aka Twaimz?
Issa Twaimeh, widely known as Twaimz, is a U.S.-based video creator, musician, and LGBTQ+ voice with a dedicated following on TikTok, YouTube, Instagram, and X. Known for his self-deprecating humor, emotional transparency, and high-energy storytelling, Issa has cultivated a space where queer youth and fans of niche comedy feel seen and entertained.



Justine Castany, a student at ESSEC Business School and currently working at Favikon, shines with her love for marketing and dedication to communications. As a dynamic young professional, she serves as Marketing Manager at Favikon, where she brings her expertise to craft and execute cutting-edge strategies. With her creativity and keen eye for trends, Justine stands out in communicating brand messages effectively and making waves on social media.
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Issa Twaimeh aka Twaimz: Sharing Queer Joy, Humor, and Healing Across Platforms
Issa Twaimeh, known as Twaimz, gained popularity in the mid-2010s by posting surreal, high-energy YouTube videos that combined offbeat humor, fast editing, and self-deprecating rants. His recurring use of llamas, hyperbolic declarations of obsession, and comically exaggerated songs became instantly recognizable trademarks. His video titled The Llama Song alone cemented his cult status, becoming a staple reference for early fans. Unlike other vloggers of his time, Twaimz leaned fully into character-based absurdism rather than daily life documentation.
As his following grew, Issa began integrating emotional transparency into his videos, sharing his struggles with self-image, mental health, and identity. He didn’t just hint at these issues—he addressed them head-on, often breaking character mid-video to speak directly to viewers. This balance of humor and vulnerability made his content feel unpredictable yet genuine. His willingness to publicly process discomfort resonated deeply with LGBTQ+ youth, especially those navigating their own coming-out experiences.

In 2023, Issa expanded his platform by releasing original music that blended comedy with real emotional weight. Songs like In The Car maintain his offbeat delivery but add layers of self-reflection about longing, validation, and loneliness. He often promotes these songs using chaotic, skit-style TikToks that reinforce his existing aesthetic. His music videos are not side projects—they are central to how he narrates his personal growth, making music a logical evolution of his content rather than a career pivot.
Despite the shifts in format and platform, Issa continues to engage directly with long-time fans by reviving iconic characters, reposting decade-old memes, and replying to niche inside jokes from his early YouTube era. He hasn’t rebranded or distanced himself from his origins—instead, he embraces the cringey, over-the-top humor that built his following. This sense of continuity, even across years of content gaps, gives fans the sense that he hasn’t outgrown them. It’s a rare creator-audience relationship built on nostalgia, chaos, and mutual emotional investment.
An Influencer Active on Social Media

Issa Twaimeh is active across YouTube, TikTok, Instagram, and X, with over 11.7M followers and consistent engagement among Gen Z fans drawn to his humor and openness.
Issa Twaimeh's Social Media Strategy Analysis
YouTube: Where Twaimz’s Humor Took Off

YouTube is where Twaimz originally built his audience, and while his upload rate has slowed to about one video per month, each new post carries significant impact. His YouTube videos are more structured than his TikToks—often narrative-driven skits or music videos with custom visuals, props, and character voices. He continues to film in his room, using handheld shots and chaotic pacing, which preserves the aesthetic that made him a breakout figure in 2014.
His uploads balance nostalgia with reinvention. Older fans immediately recognize the recurring visual gags, such as rainbow filters, llama plushies, or fourth-wall breaks. Newer fans are introduced to these through remixed formats like music parodies or emotional monologues with unexpected punchlines. He rarely collaborates with other YouTubers, maintaining his channel as a self-contained universe where he plays every role.

In 2023, YouTube also became the launchpad for his original songs, with videos like In The Car blending moody synth visuals with overly dramatic facial expressions and theatrical transitions. These videos aren’t just performances—they feel like diary entries presented as internet satire. His ability to deliver jokes, sadness, and irony in a single frame remains core to his YouTube identity.
Despite having over 4 million subscribers, his engagement comes from depth, not volume. Viewers wait for uploads, dissect references, and compare new videos to legacy content like The Llama Song or HELLO FROM THE TWAIMZ SIDE. The channel is treated more like a cult series than a feed, and this episodic feel strengthens his fan retention.
- Username: @twaimz
- Influence Score: 72.1/100
- Followers: 4.4M
- Activity: 1.2 videos/month
- Engagement Rate: 0.11%
- Growth: 0%
- Average Engagement: 4.8K
- Posting Habits: Everyday at 7 PM EST
TikTok: Fast Cuts, Fast Laughs

Twaimz’s TikTok account (@twaimz) is a constant stream of rapid-fire content, where he posts more than 30 videos per week. He uses chaotic humor, dramatic zooms, and abrupt cuts to parody Gen Z internet culture, often reenacting exaggerated emotions or surreal reactions. His tone switches quickly from self-mockery to genuine confession, creating videos that feel like a performance and a diary entry at once. He frequently reuses specific catchphrases, such as “I’M IN MY TWAIMZ ERA,” to maintain a running narrative his fans instantly recognize.
Unlike trend-chasing creators, Twaimz rarely adapts to current sounds or formats—instead, he remixes them with bizarre twists that intentionally break the expected structure. He might use a trending audio only to interrupt it with a scream, an abrupt silence, or a twist ending that makes fun of the format itself. These creative detours make his videos distinct and meme-worthy, but still native to the TikTok ecosystem. His skits often draw on older YouTube tropes, bringing legacy fans into a new platform environment.

Twaimz also uses his TikTok as a space to test music content. When releasing In The Car, he created dozens of short clips using different angles, filters, and chaotic edits, turning a single song into an evolving TikTok storyline. These variations weren’t promotional—they were performative extensions of the song’s theme. This layered approach helps him promote without losing the character-based unpredictability his audience expects.
Comments on his TikToks often become part of future posts, with Twaimz using fan reactions to build callbacks and spin-offs. This reactive loop gives fans a sense of participation and makes even short posts feel personalized. While the high volume of posts may seem excessive, it’s central to his identity—more is more in the Twaimz universe, and repetition is part of the comedy.
- Username: @twaimz
- Influence Score: 81.8/100
- Followers: 3.6M
- Activity: 33.3 videos/week
- Engagement Rate: 0.35%
- Growth: 0%
- Average Engagement: 12.5K
- Posting Habits: Everyday at 6 PM EST
Instagram: Minimal Posts, Maximum Impact

Twaimz posts to Instagram (@issa) infrequently—about once per month—but each post generates notable traction with 34.4K average engagements. His feed isn’t curated for aesthetics; instead, it swings between dramatic selfies, absurdist captions, and unfiltered expressions of confusion or joy. These posts often feel like parodies of influencer culture, with exaggerated poses or captions like “delete this before it eats me” accompanying high-quality portraits.
His stories are similarly unstructured, sometimes showing behind-the-scenes moments of filming or erratic updates like "Why am I shaking after eating a grape?" He doesn’t use Instagram to maintain a brand—he uses it to disrupt the polished persona typically associated with the app. This anti-brand approach resonates with fans who appreciate his resistance to digital perfection.

When he does promote music or videos, it’s through intentionally over-the-top graphics or memes he designs himself, usually in bright fonts or garish filters. Rather than rely on sleek promo materials, he leans into DIY chaos that mirrors his content style across platforms. These visuals keep his Instagram aligned with the rest of his digital identity: unpredictable, self-aware, and fan-driven.
Despite the minimal posting schedule, Twaimz’s audience engages heavily due to anticipation and nostalgia. Every post feels like a reappearance rather than routine, which amplifies excitement. Fans often reference his older Instagram memes from years ago, and he occasionally reuses those formats to spark engagement across long-time followers.
- Username: @issa
- Influence Score: 85.8/100
- Followers: 2.3M
- Activity: 1 post/month
- Engagement Rate: 1.48%
- Growth: 0%
- Average Engagement: 34.4K
- Posting Habits: Everyday at 5 PM EST
X: A Blend of Sarcasm and Sincerity

On X (@twaimz), Issa posts around once per week and treats the platform as a hybrid of diary and comedy outlet. His tweets range from cryptic statements like “I just meowed in public” to reflective messages like “I miss when things felt easier, even if they weren’t.” This mix of absurdity and emotional candor captures his unique voice in a way that’s hard to replicate visually.
Unlike his other platforms, X allows Twaimz to strip away characters and speak directly, without skits or filters. He uses text formatting to create punchlines, such as lowercase rambling or caps-locked screams, reinforcing his dramatic persona in short form. These tweets often gain traction because fans know the tone behind them—years of video content provide the emotional context.

He occasionally engages in thread replies with fans, especially when they reference older memes or post reaction edits of his YouTube clips. He does not use X for promotion in the traditional sense, and instead, lets his tweets become viral snapshots of his broader digital personality. This helps him retain a presence on the platform even with minimal structured content.
X is also where Twaimz acknowledges his emotional lows most directly. When he needs a break or is feeling burnt out, he often posts about it there. Fans respond with a mix of memes and support, reinforcing the emotional bridge that defines his creator-audience relationship. While not a major growth tool, it’s a space for intimacy and unpredictability—exactly what his brand thrives on.
- Username: @twaimz
- Influence Score: 81.1/100
- Followers: 1.4M
- Activity: 1.1 tweets/week
- Engagement Rate: 0.09%
- Growth: 0%
- Average Engagement: 1.3K
- Posting Habits: Once a week at 7 PM EST
Twaimz's Social Media Influence Summary

Issa Twaimeh holds a Favikon Influence Score of 8,928 points, placing him in the Top 1% of creators globally. He ranks #760 in Video Entertainment U.S. and #4,661 worldwide, highlighting his continued presence in the digital comedy space. His Top 3% placement on Instagram both nationally and globally reflects strong engagement within niche, LGBTQ+ and video-centric communities.
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Content Strategy: Chaos, Confessions, and Callbacks That Keep Fans Hooked
Issa’s content is messy, real, and purposefully unfiltered. He doesn’t optimize for trends—he creates his own universe and dares viewers to keep up. His mix of oversharing, jokes about loneliness, and musical experiments form a strategy that thrives on unpredictability and emotional resonance. He speaks to followers as peers rather than fans, often poking fun at parasocial dynamics while leaning into them. From random bedroom rants to fully edited songs about cats or exes, his feed is an experience—one that resists conventional marketing playbooks.
Reachability and Partnerships

Twaimz is most reachable through TikTok and Instagram, where he posts actively and occasionally replies to fan comments or tags. His audience frequently initiates contact by referencing his legacy videos, and he sometimes acknowledges fan edits or memes in his stories. While he doesn’t publicly share a business email, past music promotions and creator collaborations have occurred through direct messaging and mutual creator tagging. His consistent engagement with niche in-jokes makes him more responsive to longtime followers than cold outreach.

He avoids brand marketplaces and does not engage in traditional sponsored content formats, making partnerships rare and often unconventional. Collaborations typically align with humor, mental health awareness, or LGBTQ+ youth culture, as seen in his organic promotion of original music or TikToks involving queer creators. His audience responds best to partnerships that preserve his chaotic tone—anything overly polished or generic would break the trust he’s built. Reachability is high for creators and low for corporate campaigns unless creatively adapted to his persona.
Conclusion: Twaimz Thrives by Staying Unfiltered, Unpredictable, and Unapologetically Himself
Issa Twaimeh remains one of the internet’s most distinctive voices—an artist of absurdity, empathy, and online chaos. His sustained influence comes not from algorithmic perfection, but from his ability to make followers feel like they’re part of his story. In a space where creators often hide behind filters and strategy, Issa stays human—and that’s why he continues to matter.
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