Who is Brittany Rose?

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Brittany Rose Collins: Championing Faith, Beauty, and Modesty Through Empowering Content

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Brittany Rose Collins is a faith-rooted content creator based in Atlanta who uses her platform to inspire women through modesty, wellness, and spirituality. Her content reflects a deep commitment to personal growth, Christian values, and intentional living. Whether she’s sharing outfit inspiration or health updates, every post carries a message of encouragement and grace. Brittany’s tone is warm, empowering, and rooted in authenticity.

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She is also the founder of She’s Made by Brittany Rose, a Christian haircare brand designed for women with textured hair. The brand embodies her personal mission — to offer products and content that uplift women while honoring their identity and faith. By linking her business with her lifestyle, Brittany seamlessly integrates entrepreneurship into her content. Her product promotions feel like extensions of her values rather than traditional ads.

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Brittany’s presence spans across YouTube, TikTok, and Instagram, where she shares daily inspiration, health progress, and style rooted in modesty. Her community follows her not just for tips, but for transformation — whether that’s mental, spiritual, or physical. She often documents her weight loss journey and shares candid reflections about discipline and faith. Her consistency and relatability make her content a trusted source for thousands of women.

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Beyond numbers, Brittany’s greatest strength is the connection she builds with her audience. She doesn’t chase trends — she builds legacy content grounded in belief and purpose. By keeping her message consistent and faith-centered, she has cultivated a deeply loyal following. Her story isn’t just about influence — it’s about ministry through media.

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An Influencer Active on Social Media

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Brittany Rose Collins maintains a strong, faith-centered digital presence across YouTube, TikTok, and Instagram, where she inspires women with content that blends spirituality, wellness, and beauty with modest style.

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Brittany Rose's Social Media Strategy Analysis

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YouTube: Deep-Dive Faith, Wellness, and Lifestyle Content

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YouTube is Brittany Rose’s most developed platform, with over 592K subscribers engaging in her authentic, values-driven storytelling. She uses the platform to discuss faith, modest fashion, weight loss, and self-discipline through vlog-style Shorts and longer sit-down content. Whether it's a meal prep, scripture reflection, or lifestyle haul, her videos feel like honest conversations. This is where her audience turns for more depth and context.

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Her Shorts perform well thanks to relatable, real-life messages — especially around personal growth and healthy habits. Content like “eating smarter” or “new name, same mission” appeals to women who value transformation and purpose. With consistent uploads and steady viewership, Brittany nurtures a rhythm her audience relies on. She’s not creating viral stunts — she’s building lifelong impact.

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Posting about once a week, she maintains a healthy cadence without overwhelming her feed. Her engagement rate may be modest, but the resonance is high: her audience comments, shares, and connects meaningfully. YouTube gives her space to teach and testify, rather than just perform. Her influence here isn’t just digital — it’s spiritual.

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This platform also serves as a powerful space to promote her personal brand, She’s Made by Brittany Rose, and collaborate with like-minded beauty and wellness brands. Her faith-based approach gives her a unique lane that few YouTubers occupy. As a result, she consistently ranks in the top 1% of U.S. creators. Her strategy is rooted in clarity and calling, not just content trends.

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• Username: @britttanyrose
• Influence Score: 85.2 / 100
• Followers: 592K
• Activity: 3.6 videos/month
• Engagement Rate: 0.25%
• Growth (30 days): +0.22%
• Average Engagement: 1.5K
• Posting Habits: Once a week at 8 PM EST

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TikTok: Viral Moments with Values

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On TikTok, Brittany has built a dedicated following of 1.5 million by blending current formats with meaningful messages. Her videos cover modest fashion tips, spiritual insights, weight loss updates, and product giveaways — always tied to her personal growth. She taps into trending sounds but always puts her values first. That combination of relevance and depth sets her apart from many creators.

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She posts roughly 3.8 videos per week, keeping her feed active and algorithm-friendly. Standout clips like her “modest crop tops” video, which neared 1M views, show how she makes modesty both empowering and popular. Her visual presentation is clean, her tone is grounded, and her message is always aligned with her brand. For young women seeking beauty with conviction, she’s a refreshing voice.

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Her engagement rate sits at 0.52%, and although her growth has plateaued in the past 30 days, her audience remains loyal and tuned in. She’s not chasing viral dances — she’s building a legacy through consistency and conviction. Her TikTok serves as a front door for new followers discovering her faith-forward content. For her niche, she’s not just an influencer — she’s a leader.

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TikTok is also a great funnel for brand collaborations, especially for companies targeting Gen Z and millennial women of faith. From giveaways to haircare tips, her content is well-positioned to support clean beauty, wellness, and modest fashion campaigns. The personal and encouraging vibe of her videos helps branded content land naturally. This is Brittany’s real-time, community-building hub.

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• Username: @britttanyrose
• Influence Score: 84.7 / 100
• Followers: 1.5M
• Activity: 3.8 videos/week
• Engagement Rate: 0.52%
• Growth (30 days): 0%
• Average Engagement: 7.9K
• Posting Habits: Daily at 1 PM EST

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Instagram: Curated Faith Meets Clean Aesthetic

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Brittany’s Instagram offers a more polished view into her brand, lifestyle, and spiritual message. With 299.8K followers, it functions as her visual portfolio — featuring curated Reels, product promos, and modest outfit inspiration. Her tone is warm, encouraging, and visually cohesive, creating a feed that feels both personal and professional. Instagram is where she blends aesthetic appeal with uplifting storytelling.

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She shares around 10 posts per month, often in the form of Reels that carry motivational messages or highlight her haircare line. Her content resonates most when it features product giveaways or lifestyle breakdowns paired with scripture or affirmations. Despite a lower engagement rate of 0.39%, her core audience remains engaged and aligned. It’s not about virality here — it’s about values.

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Her recent posts include curated skincare and haircare bundles, commentary on fragrance favorites, and wellness outfit check-ins. These showcase her ability to partner with brands without compromising her authenticity. Her content isn’t aspirational in the traditional influencer sense — it’s attainable, encouraging, and rooted in modest confidence. She proves beauty doesn’t have to be bold to be powerful.

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Instagram is also where Brittany shines in product storytelling and brand education. Whether she’s showcasing She’s Made by Brittany Rose or featuring Fashion Nova, her content remains aligned with her principles. This platform offers the ideal space for partnerships that value clarity, visual branding, and audience trust. Her feed is calm, clean, and consistent — just like her message.

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• Username: @brittt.rose
• Influence Score: 76.2 / 100
• Followers: 299.8K
• Activity: 10 posts/month
• Engagement Rate: 0.39%
• Growth (30 days): -0.14%
• Average Engagement: 1.2K
• Posting Habits: 3 times a week at 2 PM EST

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Brittany Rose' Social Media Influence Summary

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Brittany Rose ranks in the top 1% of influencers on YouTube and in the Hair Care category in the United States, highlighting her strong authority within faith-driven lifestyle and beauty content.

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Learn more about the Favikon Methodology here

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Content That Reflects Purpose: Brittany’s Strategy in Action

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Brittany’s content is casual but mission-driven. She avoids divisive topics and instead fills her platforms with cheerful, encouraging, and spiritually grounded material. Her aesthetic is clean, modest, and aligned with her message of embracing beauty without compromising beliefs.

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Reachability and Partnerships

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Brittany is an ideal collaborator for brands targeting Christian women, natural haircare, wellness, and modest fashion markets. Her track record includes partnerships with Fashion Nova, Amazon, SheaMoisture, and Neutrogena, along with consistent promotion of her own brand, She’s Made by Brittany Rose.

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She’s extremely brand-safe, politically neutral, and focused on long-term audience trust. With high activity levels and tailored content formats, she offers measurable ROI potential for both direct-to-consumer and retail-facing beauty and wellness brands. She’s open to sponsored content, product seeding, and branded campaigns — especially those that align with her values.

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Conclusion: Redefining Beauty with Faith, Modesty, and Intentional Influence

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Brittany Rose Collins proves that faith-based content can thrive in today’s social media world without sacrificing impact or engagement. She offers brands a rare combination: deep purpose, audience trust, and visual storytelling that’s both thoughtful and scalable.

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