Who is Mandi Bagley?

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Amanda Bagley: Shaping Digital Fitness Culture with Discipline and Authenticity

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Amanda Bagley is a U.S.-based health and fitness influencer who shares her lifestyle through gym routines, motivational messages, and wellness reflections. As a brand ambassador for top fitness brands like Gymshark, GHOST, and DFYNE, Amanda consistently inspires a growing audience to pursue sustainable fitness with grace and grit.

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Her content focuses on a mix of personal progress, strength training tips, and relatable moments that make fitness feel accessible. She regularly balances hard work with self-awareness, openly discussing rest, recovery, and self-listening—qualities that endear her to fans looking for both motivation and realism.

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Known for her lean muscular build and composed yet approachable style, Amanda consistently showcases fitness gear, meals, and workouts, drawing attention from both fitness enthusiasts and lifestyle followers. Her professional partnerships reflect strong alignment with her brand voice: energetic, uplifting, and health-conscious.

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With a dedicated female-focused fitness audience, she positions herself as both a motivator and a relatable peer—an ideal balance for fitness brands seeking long-term trust over one-off reach.

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An Influencer Active on Social Media

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Amanda Bagley is highly active on TikTok (2.1M) and Instagram (878.5K), with moderate YouTube presence, leveraging consistent fitness-focused content to engage a wide U.S.-based audience.

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Mandi Bagley's Social Media Strategy Analysis

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TikTok: High-Volume Fitness Content for a Committed Audience

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TikTok is Amanda’s most followed platform, where she’s built a strong community of over 2.1 million followers by posting consistent and educational workout content. Her tone is clear, confident, and grounded in personal fitness experience, with daily updates that range from gym routines to day-in-the-life clips.

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She posts an average of 17 videos per week, maintaining a 1.33% engagement rate, which is strong given her high posting volume and follower count. Each TikTok often includes text overlays or short captions that contextualize her routines or offer workout tips. Her most viral video has exceeded 7.1M views, underscoring her ability to scale fitness content into the mainstream.

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Amanda uses TikTok to display not only her body transformation but her mindset evolution. Her content includes real-time clips of cardio sessions, strength training, and fitness fashion, often overlaid with motivational or humorous audio. This duality of discipline and relatability resonates with followers.

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With an average of 27.9K engagements and 176.7K views per post, Amanda’s TikTok serves as both a growth engine and a key driver of her brand identity. She posts twice daily at 1PM, maintaining a consistent rhythm that maximizes audience anticipation and interaction.

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• Username: @mandipandeee
• Influence Score: 91.3/100
• Followers: 2.1M
• Activity: 17 videos/week
• Engagement Rate: 1.33%
• Growth: +3.99%
• Average Engagement: 27.9K
• Posting Habits: Twice a day at 1 PM EST

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Instagram: Personal Branding and Fitness Lifestyle in Visuals

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With 878.5K followers, Amanda’s Instagram is where her fitness brand is elevated visually, blending professional shoots, partner content, and personal updates. Her grid presents a cohesive blend of lifestyle and fitness imagery, maintaining a 1.93% engagement rate with 20 posts/month.

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The platform allows Amanda to showcase her ambassador roles with Gymshark, GHOST, and DFYNE, using sponsored posts that feel both aspirational and natural. Her stories and captions often provide additional commentary on fitness mindset, favorite products, or routines—deepening her engagement.

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Amanda’s average post brings in 17K engagements and 427.8K views, highlighting strong audience responsiveness. Her photos range from gym snapshots to beachside wellness shots, reflecting both the intensity and balance of her lifestyle. Her friendly tone and health-positive messaging make her highly approachable.

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She posts daily at 2PM, creating consistency that supports algorithmic favor. Instagram remains her main space for sponsorship visibility, as she integrates promo codes, tagged gear, and wellness collaborations into engaging visuals.

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• Username: @mandi.bagley
• Influence Score: 91.4/100
• Followers: 878.5K
• Activity: 20 posts/month
• Engagement Rate: 1.93%
• Growth: +4.79%
• Average Engagement: 17K
• Posting Habits: Everyday at 2 PM EST

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YouTube: Supplementary Space for Extended Fitness Clips

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Amanda’s YouTube channel is lightly active with 27.3K followers and sparse posting, making it her least developed platform. Though she averages only 1.2 videos/month, her Shorts-style clips repurpose gym content and occasional fitness discussions.

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Her engagement rate of 1.98% and 13.5K average views per post suggest solid interest despite the low upload frequency. Her best-performing content includes exercise tutorials (e.g., shoulder day or glute-building routines) in short, accessible formats.

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Amanda’s YouTube offers potential for more structured long-form content such as program reviews, full workouts, or fitness Q&As. However, with the last upload dated a month ago, it remains a supportive rather than strategic platform.

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She posts once a year at 8 PM, reflecting minimal focus. Still, the channel could grow if leveraged more regularly, especially for in-depth training content and gear sponsorships.

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• Username: @mandibagleyy
• Influence Score: 54.8/100
• Followers: 27.3K
• Activity: 1.2 videos/month
• Engagement Rate: 1.98%
• Growth: +2.41%
• Average Engagement: 541
• Posting Habits: Once a year at 8 PM EST

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Mandi Bagley's Social Media Influence Summary

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Amanda holds a Favikon Influence Score of 2 (8,981 pts), placing her among the Top 1% for Instagram and Fitness for Women (US and Worldwide). She ranks #27 in the U.S. for Fitness for Women, showcasing her dominance in a competitive niche.

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Learn more about the Favikon Methodology here

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Content Strategy: Structure, Balance, and Strength

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Amanda’s content style is cheerful, very safe, and free from political messaging—making her an ideal ambassador for family-friendly and health-conscious brands. Her tone mixes structured discipline with a sense of self-awareness, allowing audiences to connect with both her effort and her energy.

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Reachability and Partnerships

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Amanda has developed strong relationships with brands including Gymshark (tagged 26x), GHOST Lifestyle, and DFYNE, often integrating discount codes and product mentions naturally into her content. She also collaborates with YoungLA, HELIMIX, and C4.

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Her estimated post rate is between $10K–$40K, reflecting both scale and alignment quality. Her partnerships are built on authenticity, and her community responds well to product recommendations within her routine-based content.

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Conclusion: Amanda Bagley’s Lasting Strength in Digital Fitness Influence

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Amanda Bagley has carved a clear path in the fitness content world, combining discipline with accessibility and brand alignment with authenticity. Her platforms—especially TikTok and Instagram—are powerful tools for engaging a community of goal-driven followers. With her solid content structure, fast growth, and strong brand relationships, Amanda continues to raise the bar for what fitness influencing can achieve.

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